Philipp Nottelmann
Nottelmann・Visual Identity
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smart fortwo - Campaign

The Launch Campaign of the smart fortwo Model for entire China Mainland. The campaign was developed within a specialized team of western and chinese strategists and creatives in 2015. My part included Idea, Concept, Art Direction, Special Media for Jung von Matt/Tonghui China.

With Creative Director Ben Teismann, Copywriter Tyson Tian, Junior Copywriter Neil Li, Monica Ma, Concepter Sha Fan, Graphic Designer Mio Wang

smart fortwo china mainland campaign

smart fortwo china mainland campaign

smart fortwo advertising poster print

smart fortwo advertising poster print

smart fortwo campaign photography

smart fortwo campaign photography

smart fortwo campaign photography

smart fortwo campaign photography

smart fortwo campaign photography

smart fortwo campaign photography

smart fortwo campaign photography

smart fortwo campaign photography

smart fortwo campaign photography

smart fortwo campaign photography